Reimagining the Ritz-Carlton In-Room Experience

Reimagining the Ritz-Carlton In-Room Experience

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In late 2013, OSHIN worked with Tapp Industries and the Ritz-Carlton to reimagine the in-room guest experience. As a leader in luxury-brand experiences, the Ritz-Carlton was seeking a new and simple way for guests to handle traditional tasks like ordering room service, requesting a wake-up call, or attending an event. Following initial discovery and research, OSHIN focused on translating processes historically handled over a hotel phone to a beautiful tactile experience that lives on an iPad in each room.

Home-Marquee
Ritz-Hero-Food-Detail
Ritz-Carlton-Hero3
UX-Mockup2

Initial lo-fi mockups were handled via pen & paper, followed by higher-fidelity annotations with a Wacom tablet. The lo-fi approach allowed our team to quickly iterate and revise based on client feedback

mockup-inroomdining
mockup-dine-detail
mockup-event-listing
Ritz-Hero-Event-Detail
Mockup-Bellman
mockup-wake-upcall
mockup-wakeup-call
Mockup-Amenities
mockup-drycleaning